Gin Singh • Beverage Brand Consultant
Helping founders launch standout beverage brands in India
From concept development and sourcing to HORECA strategy, branding, packaging, and launch execution.

Beverage Strategy
Positioning, pricing, packaging, and market-fit planning.
Manufacturing & Sourcing
Guidance for co-packers, ingredients, imports, and vendors.
HORECA Launch Support
Hotel, restaurant, and premium retail onboarding strategy.
Services
End-to-end beverage consulting
Brand Positioning
Naming, storytelling, pricing, and premium positioning.
Product Development
Concept validation, beverage categories, and formulation guidance.
Manufacturing
Support with sourcing, co-packers, packaging, and vendors.
Go-To-Market
Launch strategy focused on HORECA and premium retail.
Built by a founder with real beverage startup experience
About
Real experience, real results
With a background in hospitality, luxury brand management, and beverage startups, I help founders avoid expensive mistakes and launch products with stronger positioning, better sourcing, and clearer market strategies.
Having been through the journey myself, I understand the unique challenges of building a beverage brand in India — from navigating regulatory requirements to building relationships with the right distributors and retailers.
Projects
Beverage concepts & startup experience

Bob Pop
India-focused popping boba canned beverage concept.

Inlife Water
Premium Himalayan water brand for luxury HORECA.

Premium Tonic Concept
Gen Z focused premium mixer and tonic water strategy.
Ready to build your next beverage brand?
Let's discuss your idea, positioning, sourcing strategy, and launch roadmap. Book a consultation or reach out directly.